Rutger van Faassen
CEO and Founder
During 25 years in Banking, I have been on both sides of many introductory conversations between Financial Institutions and Solution Providers. Too often, these parties failed to achieve a successful outcome due to ineffective messaging or a lack of genuine connection.
I'm passionate about bridging this gap and fostering meaningful partnerships.
Rutger van Faassen
CEO and Founder
During 25 years in Banking, I have been on both sides of many introductory conversations between Financial Institutions and Solution Providers. Too often, these parties failed to achieve a successful outcome due to ineffective messaging or a lack of genuine connection.
I'm passionate about bridging this gap and fostering meaningful partnerships.
Storytelling: I help Solution Providers craft clear, memorable narratives that are outcome-focused and begin with the crucial question: WHY?
Trusted Advisor: I help Financial Services executives in achieving specific outcomes through partnering with Solution Providers in the AI age.
Qualified Introductions: I facilitate targeted introductions, matching desired outcomes with thoroughly vetted solutions.